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E-book “Diamond Buying 101”

Michael Willingham is the founder of www.thediamondcoach.com.  He has built a reputation as a leader in the jewelry industry.  He has helped guide clients through jewelry purchases, served as a resource for major insurance companies and has been an advocate for the customer for more than twenty years. 

With all these years of experience, he has decided to write an e-book to help others with the process of diamond buying.  This e-book is entitled “Diamond Buying 101, the resource for your diamond buying experience”.  If you are in the market for purchasing a diamond, download this book!      

Purchasing an engagement ring is most probably the biggest purchase a man will make in his lifetime, next to his first home.  Choosing the right place to propose is stressful enough, let Mr. Willingham’s e-book guide you through choosing the right diamond.  This e-book is filled with information that will help ease your mind in knowing that you are making the right diamond purchase.

It talks about the four C’s; cut, color, clarity and carat weight.  But it also talks about the two types of grading reports/certificates; a store report and a diamond grading report.  What you should be looking for on a diamond certificate and what it all means.  Last the not least, it speaks about the different shapes in diamonds and how price is determined.

Michael Willingham has done an amazing job in outlining all of the aspects of diamond buying in an easy-to-read e-book.  So if you would like to know more about diamonds or in the market to purchase one in the near future, don’t hesitate to download “Diamond Buying 101”.  I highly recommend it.


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